Sydney announced as host destination for Dreamtime 2009
Sydney has been selected as the host city for Australia’s premier incentive travel trade event, Dreamtime, which aims to generate future business for Australia’s high yielding business events sector, Tourism Australia’s Head of Business Events Australia, Joyce DiMascio announced today.
Ms DiMascio said the seven day event, organised by Tourism Australia, is expected to attract around 100 business events decision makers (buyers) and 20 international media from Australia’s key markets of Asia, Europe, Japan, New Zealand, the United Kingdom, and the United States of America.
“Australia has a proven reputation internationally as a country that stages world-class events and Dreamtime provides a tremendous opportunity to showcase the unique business events experiences on offer in the Harbour City of Sydney,” Ms DiMascio said.
“Many businesses have long recognised the benefits in rewarding and motivating staff by hosting their business events in Australia because we offer outstanding experiences in remarkable locations.
“The climate for the business events sector will be tough in 2009, however events such as Dreamtime are part of Australia’s long term commitment to build the country’s share of the global business events market,” Ms DiMascio said.
To read the media release, click here.
To read the Dreamtime 2009 fact sheet, click here.