At the National Gallery of Victoria, Melbourne, Victoria, a small group of visitors listens intently to a gallery guide in a bright room. The white walls are densely covered with vibrant Indigenous Australian bark paintings. © National Gallery of Victoria

NGV, Melbourne, Victoria © National Gallery of Victoria

Things that make you think

Tour a distillery rejuvenated across generations, explore art that paints Australia’s identity and witness sport that creates the pride of our nation.

The guided tour in the barrel hall at Red Mill Rum Distillery © Red Mill Rum Distillery

A group in the barrel hall at Red Mill Rum Distillery © Red Mill Rum Distillery

A bottle of Red Mill Rum on the table being enjoyed by a group © Red Mill Rum Distillery

Red Mill Rum Distillery, Sydney, New South Wales © Red Mill Rum Distillery

Red Mill Rum

Sydney / Warrane

Step inside a 90-year-old family rum distillery, reimagined by the next generation for today’s drinks list. Red Mill Rum Distillery offers an exclusive behind-the-scenes experience at its working distillery on White Bay, just minutes from the city centre. Begin with a welcome drink before embarking on a guided tour through the distillery and its striking barrel hall, where more than 300 casks quietly mature along towering walls. Discover the craftsmanship behind Red Mill's distilling process, including the carefully sourced barrels imported from around the world. Led by the passionate team, the experience continues with a curated tasting that explores the rich, complex flavour profiles of their rums, now featured in Sydney’s leading bars and restaurants. Ideal for incentive groups, this engaging and immersive experience caters for up to 50 guests.

A group listens to the NGV explain historic Australian art at NGV Australia © National Gallery of Victoria

Group members explore First Nations sculpture at NGV Australia © National Gallery of Victoria

Exploring Australian modern art at NGV Australia © National Gallery of Victoria

National Gallery of Victoria, Melbourne, Victoria © National Gallery of Victoria

Best of NGV - Australian Art

Melbourne / Narrm

Explore Australia’s culture through art at the Ian Potter Centre: NGV Australia in Melbourne located in Federation Square. Join an experienced story teller on an hour-long guided tour through this unique gallery dedicated exclusively to Australian art and featuring over 20,000 works, including First Nations art. Hear untold stories about Australia’s renowned artists as you view previously hidden gems of the NGV Collection. Take a deep dive into the symbolism and techniques used by First Nations artists that have been passed down through generations to today’s contemporary artworks. One of many highlights include exploring the techniques, history and contemporary innovation of Indigenous bark paintings in the Bark Salon display. Discover how art was used to depict Australia’s unique national identity across place and time. Available for groups of 20, tours of multiple groups can be requested via Cultural Attractions of Australia.

Optus Stadium, Perth with the Matagarup Bridge in the foreground © Optus Stadium

An aerial view over Stadium Australia, Sydney © Tourism Australia

The Adelaide Oval at night with the city in the background © Adelaide Oval

Marvel Stadium with Melbourne city centre in the background © Dylan Burns

Matagarup Bridge, Perth, Western Australia © Optus Stadium

Sydney Olympic Park, Sydney, New South Wales © Tourism Australia

Adelaide Oval, Adelaide, South Australia © Adelaide Oval

Marvel Stadium, Melbourne, Victoria © Dylan Burns

Rugby World Cup 2027

Various locations around Australia

The 2027 Men's Rugby World Cup will be hosted in Australia from 1 October to 13 November 2027. The 19-match schedule including match dates and kick-off times are confirmed for the 52 tournament matches between a record 24 teams. This is the largest tournament to date and it will span seven cities starting with the opening ceremony and match in Perth / Boorloo, while the final will be held at Stadium Australia in Sydney / Warrane on 13 November 2027. Matches will also be played in Adelaide / Tarntanya, Melbourne / Narrm, Brisbane / Meanjin, Newcastle and Townsville. Planning an incentive program to Australia during this time? Contact your local ticket agency to incorporate a match into your program.